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Named after Psyche, the Greek goddess of the soul, Designer Psyche Terry infuses the myth’s whimsical notions of love, ambition, fearlessness and perseverance into her own life…and these very same concepts appear in Inspire Psyche Terry. The line’s debut Spring/Summer 2017 collection features a range of feminine, timeless silhouettes with romantic details and thoughtful embellishments, all aimed at empowering to love themselves and follow their own individual aspirations – much like the brand’s namesake goddess Psyche.

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The pearl thong is a notorious piece of lingerie. Designed primarily for stimulation, rather than comfort or style, it seemingly represents the more sex-focused side of the lingerie industry. People (always men, in my experience) would call the lingerie store I used to work at asking if we carried pearl thongs. They’re mostly marketed as gifts, rather than something a lingerie-wearer would purchase for themselves. In my opinion, it’s the epitome of the male gaze in lingerie: overtly sexual marketing and designed entirely for sexual purposes – without the wearer’s comfort in mind.

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A couple of years ago, I wrote an article on black-owned lingerie brands and it became one of TLA’s most popular articles to-date. Despite what many business experts or industry authorities have to say about the importance of “neutral” or “colorblind” companies, it turns out many people want to support underrepresented or marginalized designers. This is especially when these brands respond to a need the larger intimate apparel industry has neglected for decades.

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